International Tourism Trade Show

As part of the IB Geography studies on Leisure, Sport and Tourism, the Grade 11 class went to the world’s leading travel trade show in Berlin. It was a great experience, as the students got to see and gain insight into all countries of the world and how engaged and committed they are to sustainable tourism. The variety of country representatives provided the class with excellent first-hand material and case studies on the different forms of tourism such as ecotourism, medical tourism and heritage tourism, tourism management around the world and how tourism can be used as a development strategy. The students had a great time at the Messe and were inspired by the many initiatives and opportunities tourism can offer if managed sustainably.